Turn any application executable or directory into a polished, self-extracting .exe setup wizard with automated SmartScreen unblocking, desktop shortcuts, and full Windows uninstallation support.
Simple Installer Builder – Windows Setup Creator
Forget writing hundreds of lines of complex Inno Setup or NSIS scripts. Simple Installer Builder gives you modern, reliable installers in a heartbeat.
Point directly to a standalone .exe or bundle an entire folder structure. Automatically excludes dev junk (.git, .vs, obj) for lean packages.
Automatically clears Windows Internet zone tags from installed binaries, preventing false-positive SmartScreen warnings for your end-users.
Registers in Settings ➔ Apps ➔ Installed apps. Generates an Uninstall.exe that terminates running processes and cleans shortcuts and registry cleanly.
Installs into user profile by default (like VS Code and Discord). Zero UAC administrator prompts, meaning any user can install without IT elevation.
Automatically extracts high-resolution icon resources directly from your binary, or converts any PNG/JPEG to a multi-size Windows .ico file with live preview.
Generates ready-to-share [App]-Windows.zip containing your setup wizard and a 1-click Install.cmd bootstrap unblocker script.
Drag & drop your application .exe or folder into the window. Auto-populates in 1 second.
App name, version, and company are auto-read from PE headers. Choose your application icon.
Configure shortcut creation, destination directory, and automated Zone.Identifier unblocking.
Click Build! In seconds, receive your standalone [App]-Setup.exe and ready-to-share ZIP.
Integrate Simple Installer Builder directly into your continuous integration workflow (GitHub Actions, Azure Pipelines, PowerShell). Pass a JSON configuration file to assemble standalone setups headless with detailed console progress logs.
{
"AppName": "MyAwesomeApp",
"AppVersion": "1.2.0",
"Publisher": "PixelCraft Studios",
"SourceMode": "SingleFile",
"SingleFilePath": "C:\\Build\\MyAwesomeApp.exe",
"IconMode": "FromExe",
"DefaultDirType": "LocalPrograms",
"CreateDesktopShortcut": true,
"CreateStartMenuShortcut": true,
"AutoUnblock": true,
"CreateUninstaller": true,
"CreateZipPackage": true,
"OutputExePath": "C:\\Releases\\MyAwesomeApp-Setup.exe"
}
Choose the standalone setup installer, portable ZIP package, or technical documentation.
Universal installer wizard for Windows 10 & 11. Self-contained with zero runtime dependencies. Auto-unblocks and creates shortcuts.
Portable archive containing the installer and the automated 1-click Install.cmd bootstrap script to bypass Zone.Identifier blocks.
Comprehensive reference guide covering architecture, unblocking mechanics, full CLI schemas, and troubleshooting tips.
Simple Installer Builder is developed as an independent open-source productivity project without ads, tracking, or telemetry. If this tool saves you time and you want to support continuous maintenance, feel free to buy a coffee: